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DESCRIPTION
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GRC FM
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Radio Station
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GRC ( Gema Radio City )
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Website
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www.grcfmbukittinggi.com
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Location
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Bukittinggi – Agam
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Company Name
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PT. Radio Gilang Indah Utama
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Frequency
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90,9 FM
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Call Sign
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GRC 90,9 FM Cinta Musik Indonesia
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Tagline
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Radio City Cinta Musik Indonesia
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Studio Address
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Jl. Raya Bukittinggi – Padang KM3, Komplek Ruko Jambu Air Permai No. 18 Bukittinggi Sumatera Barat
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Telephone
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0752 – 9921555
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Faxcimil
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0752 – 628533
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Studio
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0752 – 628533
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Credit Point
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Live Streaming, OB Van, Event Organizer, Outbound Training, GRC Talent School,
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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Contact Person
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Direktur Utama
Hendri (08126745 0000)
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Off Air Division
Vee Avonda (081993786879)
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General Manager
Alvy Oktrisni(0813 63088860)
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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Creative Director
Sigit Novriyadi (081363446766)
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Program Director
Yahyu Mirza (081225262644)
This e-mail address is being protected from spambots. You need JavaScript enabled to view it
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Account Executive
Winarta Febriyanti (081363123967)
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Music Director
Ayu Aluna (085669077715)
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Production
Jude Parasetia (081267177893)
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Broadcast Power
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2000 watts
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Coverage Area
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Bukittinggi
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Padang Pajnjang
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Agam
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Tanah Datar
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Payakumbuh
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Pasaman Timur
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50 Kota
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Pasaman Barat
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Gender Male/Female
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Male 50% - Female 50%
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AUDIENCE PROFILE
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Age Group
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15 – 45
(Young = 15+ - 34 years, Adult = 35 – 45 years )
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Education Lavel
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High School (50%), Academy (30%), University (20%)
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Music Type
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Easy Listening
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Status
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Happy-Go-Lucky Singles-Others
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SES
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A (20%), B (50%), C+ (30%)
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Audience Characteristics
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Cinta Musik Indonesia
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Percaya diri
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Berwawasan lokal, nasional, internasional.
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Low profile
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Bertoleransi tinggi
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Aktif
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Mandiri
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Dinamis
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Aktif bersosialisasi
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MUSIC SEGMENTATION
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Format Musik
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Contemporary Hits Radio
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Hits ( 80% ) , Hits maker ( 20% )
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Pop ( 80% ), Others ( 20% )
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80’s ( 20% ), 90’s ( 30% ) and todays (50%)
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Indonesian ( 80% ), Western ( 20% )
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PROGRAMMING STRATEGY
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Language
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90% Indonesian, 10% English/Others
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Show Material
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60% Music, 20% Information, 20%Commercial
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Audience Greetings
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G-Friends
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Fans Club
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GRC-Community
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NORMAL PRICE LIST
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Spot 30sec./60sec.
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40,000 / 50,000
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Blocking Time 60min.
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3,500.000
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Adlips 60sec.
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40,000
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Blocking Time 30min.
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2,000.000
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Time Signal 60sec.
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125,000
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Talk Show 45min.
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750,000
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Insert 5min.
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150,000
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Talk Show 30min.
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500,000
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Quiz 15min.
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250,000
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Produksi Master
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250,000
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